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Deluxe 7's Playbook 2nd Chance Promotion

Starting today through August 3rd, your customers could win $50,000 with the Deluxe 7's Playbook 2nd Chance Bonus Draw!

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playbook

A New Way to Cash Winning Scratchers is Here!!

Scan the enhanced barcode on the front of the ticket located under the scratch-off material.  That's it!

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Scratchers Cashing Upgrade

WELCOME RETAILERS

Get everything you need to make money with Lottery products.

Want to Become a Lottery Retailer?

There are many advantages to becoming a Lottery retailer. If you're interested in turning your retail store into a Lottery game location, here are a few benefits you can expect:

  • Increased revenue and profit
  • Bonus compensation
  • Marketing support from the Lottery
  • Helping to support California public schools

The California Lottery is currently seeking new, qualified retailers with locations that:

  • Are grocery stores, gas stations, convenience stores, card rooms, bowling alleys, bars and other social venues, with a proven track record for sales performance
  • Have 200+ customers a day
  • Can accomodate various pieces of Lottery equipment

If your business fits these criteria, you could be a good fit for becoming a new Lottery retailer. We encourage you to contact us to learn more about how you can partner with Lottery.

Request a retailer evaluation »

See Contract Terms & Conditions and Lottery Retailer Policies »


Are You An Existing Retailer?

Partner with us to turn Lottery products into profits for your business. Get access to support and marketing tools designed to help you make more money. Create a retailer account for:

  • Tools to help you grow sales with Lottery products
  • Tips for selecting the hottest selling game combinations
  • Materials and equipment needed to promote games

 

Get a user name and password >>