California Lottery Official Rules
“Adventure Pet Contest” Photo Submission Promotion 2012
The California Lottery is conducting an online photo submission contest. The contest is open for submissions July 30, 2012 to August 31, 2012, 11:59pm PDT, first round voting September 1-7, 2012, second round voting September 8-14, 2012 and ends with a winner announcement on September 15, 2012.
One pack of “Strike It Rich!” Scratchers® containing 80 tickets will be awarded to the top finalist who will be determined by the entry that receives the most public votes.
Finalists will be featured on the “Adventure Pet” contest page at calottery.com. The winner will be notified via email about next steps and prize processing. Winner will have thirty (30) days from the email notification to claim their prize by submitting a valid prize claim form to Lottery.
The claimed “Strike It Rich!” Scratchers® pack will be sent to the Winner by UPS delivery. The winner must then activate pack within thirty (30) days of receipt. A pack is deemed received on the date of UPS delivery confirmation. “Strike it Rich” Scratchers® pack must be activated before winning “Strike it Rich!” Scratchers® tickets can be redeemed. Tickets must be activated before the activation deadline. Instructions on how to activate pack and the activation deadline will be provided separately. Unclaimed prizes will be awarded to next highest placing finalist.
How to Enter
Submit a photo of your pet “dressed for adventure” with a “Strike It Rich!” ticket to firstname.lastname@example.org from July 30, 2012 to August 31, 2012, 11:59pm PDT. Title your email subject “Adventure Pet.” The following must be included for valid entry:
Your first and last name
Your phone number
Your date of birth
(“Strike It Rich!” ticket in photo is encouraged but not required in Official Contest Rules, Players may submit multiple photos.)
How to Win
Up to 20 finalists will be selected by a panel of judges comprised of Lottery staff and/or pet industry professional(s) based on creativity, uniqueness, “dressed” for adventure theme, and safety. Photos of pets that appear to be in risky settings will be disqualified. All finalists will receive an update on 2nd round activity. Ten (10) finalists will be chosen from the 20 semi-finalists by judges panel. They’ll be notified by email and promoted on Lottery’s public website, eNewsletter, 2nd Chance, social networks, through “Share” features and through participating organizations. The best “adventure pet” photo will win as determined by public vote. One vote per IP address. At the end of a one week voting period, all 10 finalists will be notified via email to visit the Lottery public website to see the winner. The winner will be directed to call a specific Lottery number to claim their prize.
The “Strike It Rich!” Scratchers® pack must be claimed within thirty (30) days from the date the winner email is delivered. In the event a winner does not claim their prize within the claim period, they waive all rights to the prize. The next highest placing winner will be selected until the prize is claimed.
Odds of winning this promotion vary based on the total number of entries that are received and the total number of entries each player submits.
Eligibility and Participation
Participation is open to persons 18 or older. Players must meet eligibility requirements at the time of entry submission. This promotion is not open to employees of the California Lottery, their agents, and their family members residing in the same household. Purchase not necessary for entry.
The winning photo will be featured on the Lottery’s public website for up to two weeks. The winner will receive an email notification to call a specific number to claim their prize.
Participants are responsible for complying with these official rules. Proof of age, eligibility, and identity must be furnished upon request. Participants agree to the use of their name and/or likeness for advertising and publicity purposes, without compensation. The winner must complete a claim form prior to receiving their prize, and is responsible for all applicable taxes. The prize will be mailed to a physical address within the state of California only. P.O. Boxes are not acceptable. Retailer responsibilities and compensation are unaffected by this promotion. Prize is nontransferable and may not be redeemed for other value. By participating in the promotion, and/or accepting any prize, a participant agrees to release and hold harmless the California Lottery and its employees, agents, and officers from any claim, demand, judgment, award, and/or any liability of any kind whatsoever. The California Lottery reserves the right to terminate the promotion at any time.