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Press release

June 30, 2010

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June, 2010 | Lottery Performance

Lottery Ends 2009-2010 Fiscal Year on a High Note


SACRAMENTO – The California Lottery today closed the book on a highly successful 2009-2010 Fiscal Year, and turned to the first page of what promises to be one of the best years in recent memory.

When the 2009-2010 Fiscal Year began, the original Lottery budget included a sales goal of $2.96 billion. As the year ends today, sales finished at $3.04 billion – an increase of more than $85 million over last year and the first time in four years that Lottery sales have increased. It also marks the 10th consecutive year the Lottery has contributed more than $1 billion to California schools.

“We are pleased that our efforts to streamline Lottery business operations and improve our products are paying off,” Lottery Director Joan Borucki said. “It is especially gratifying to generate more money for schools while we celebrate our 25th anniversary and look ahead to an even brighter future.”

Fueling the sales increase were MEGA Millions® and Scratchers® tickets. Driven by a strong advertising campaign and a series of large jackpots, MEGA Millions sales ended the year at $490 million – an astounding 41 percent increase over the previous year.

Scratchers were once again the #1 Lottery product in terms of sales, with just over $1.65 billion – a two percent gain over the previous year. However, Scratchers sales had to make a remarkable turnaround in the last half of the year to achieve a sales gain. In the fall, staff reported that sales trends in this product line were down and were on pace to end the year about $200 million short of the original goal. By quickly responding and instituting changes, this shortfall was eliminated.

The 2009-2010 Fiscal Year was also a great year for Lottery players. Jacki and Gilbert Cisneros from Pico Rivera may have led the way with their $266 million MEGA Millions win, but plenty of other players from all across the state were made millionaires by the California Lottery. Four Californians won MEGA Millions jackpots, while 14 became millionaires by winning SuperLotto Plus.

In addition, through the Lottery’s successful Replay Program, hundreds of players were able to win great second chance prizes, including cash amounts ranging from $1,000 to $100,000, as well as music downloads, concert tickets, and tickets to NFL games. One player even won a trip to the Coachella Music Festival, while another nabbed a trip to the New York premiere of the movie Sherlock Holmes.

And there is even more in store for the new fiscal year! Under the projected budget approved by the Lottery Commission at its monthly meeting on Friday, Lottery sales are expected to grow to $3.5 billion – a $492 million (16 percent) increase over the current year sales figures of $3.03 billion.

Lottery officials attribute the significant growth in sales to a new business plan designed to improve operations as well as a new law that allows the Lottery to give out more money in prizes. Together, these two changes are expected to bring about gradually increasing sales for years to come.

So what does this all mean? It means more winners, more prizes, and more money for education!

The California Lottery is celebrating 25 years of enhancing education and supporting local communities. More than 94 cents of every dollar spent by our players goes to public schools and colleges, prizes and retail commissions. Since 2000, Lottery players have contributed $1 billion to public schools each year, and, since we began in 1985, Lottery players have contributed more than $22 billion to education.

See More Press Releases: June, 2010 | Lottery Performance |