SACRAMENTO – California Lottery officials recognized Pacific Mini Market in San Jose today as the Lottery’s statewide “Retailer of the Month” for April 2008. Lottery officials, representatives from Pacific Mini Market and members of the community attended the celebration to honor the owners of Pacific Mini Market.
Pacific Mini Market has been a retailer since December of 2005 and has average weekly sales of $10,356. The store’s total sales have been $880,000 in Lottery sales, amounting to nearly $300,000 in contributions to California schools. Pacific Mini Market helps its community by supporting the local police department and the local churches.
“Pacific Mini Market’s enthusiasm and originality displayed in the promotion of Lottery products is commendable,” said Joan Borucki, director of the California Lottery. “This store’s dedication to customers, involvement with the community, and focus on promoting the Lottery with a positive attitude makes for a successful sales formula.”
Each month since 1986, the California Lottery presents a statewide "Retailer of the Month" award to one of more than 19,000 Lottery retailers in the state. Lottery enthusiasm, creative merchandising, pride of ownership and, most of all, a connection to the community are the defining criteria for each “Retailer of the Month.” At the end of the year, one of the "Retailers of the Month" is honored as the statewide California Lottery "Retailer of the Year.” A “Retailer of the Year” receives $5,000 and a specialized gold leaf California Lottery "Retailer of the Year" terminal for future sales.
Back Row: District Sales Representative Andi Vellucci and
Lottery Ticket Sales Specialist Sean Rairdon
Front Row: Pacific Mini Market owners Hua V. Hua and Heang Hua
Photo Credit: Tim Dugas, California Lottery
For high resolution copies of this photo please call (916) 324-9639 or email newsroom@calottery.com.
More than 95 cents of every Lottery dollar is returned to the community in the form of contributions to education, prizes and retail commissions. The California Lottery contributes at least 34 cents of every dollar that players spend on Lottery products to public education and returns more than 50 percent of sales to players in the form of prizes. Since its inception in 1985, the Lottery has contributed more than $20 billion to California schools out of total sales of nearly $55 billion. Retailers benefit too, earning $3.5 billion in compensation since 1985.
www.calottery.com